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More about the Newsletter
I send out a little site update every couple of weeks or so, depending on how prolific I've been.
It's a list and description of new articles, a list of updated articles, the occasional note about
something relevant like reader questions or website improvements. Sometimes I add interesting links to other
stuff. I'll also include the full text of my favourite article for the period.
You can see the archive of previous emails here to get a sense. Although, that archive's only since the site changed to it's newest version in early 2020.
I currently use Mailchimp, although I'll probably change that since the mailing list is getting so big (and expensive). I also currently track opens and clicks. The opens because I need to make sure I don't have any spamtraps in my list, and the best way to do that is to clean users that never open the mail. The clicks because there's no option in Mailchimp to turn these off if I'm also tracking opens.
I do clean my list periodically. Not just because of spamtraps, but also because sending to disinterested people costs money and also often ends up with me in the spam box. Running a clean mailing list is difficult, and I only want to communicate with people who want me to communicate with them. I do have a lot of users who block tracking though, so if you're one of these people and worried about being accidentally cleaned, send me an email and I'll put you in a protected segment.
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